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Dynamics CRM 2013: What Is Social CRM? (And Why Does It Matter?)

Social media integration is the clock radio of software features – they stick it on everything, whether it needs it or not. On the other hand, there are applications that benefit from a social focus and CRM, with its emphasis on communication, collaboration and customer tracking, is at the top of that list. So, what makes a CRM ‘social’?

March 26, 2014
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